Hi, I'm Shubhangi. I write code, hold stages, grow audiences and build communities — and what ties it all together is making people care: about a product, a story, a room. Right now I lead growth at Kivi, Sarvam AI's voice AI app, as its first marketing hire.
not followers doing the work — the content doing the work
X impressions in weeks, on a small account. Reach earned by content, not audience size.
Instagram followers built over 2 years in travel & lifestyle — before it was a job title.
Every impression earned organically. Imagine what happens with an actual budget.
Content and distribution are my first language — researched, scripted, shot and shipped to millions, solo. Also: I wrote Java at Cisco. The code was never the hard part.
Professional event host and speaker — Bangalore events company, corporate stages including Cisco. Live rooms, no retakes.
Communities online and off — 50K followers, and hangoutwithshu: curated outings where strangers leave as friends.
I lead growth at Kivi. Every channel, all content, events, colleges, the website, campaigns and vendors. Anywhere Kivi was represented, I was involved.
Kivi has 10 times the users it had the week I joined
All content that is posted for Kivi, I own: X, Instagram, LinkedIn, YouTube and Discord. I wrote the launch posts for Kivi for Mac and Windows, and I host an explainer series where I put our engineers on camera.
All the community Kivi has grown, across every channel, I have owned: followers, the Discord, event guests and the power users who now post about Kivi on their own.
Two events within my first two months. I hosted the first within 10 days of joining, and the second followed very soon after. 500+ registrations, planned, hosted and run by me.
15 colleges so far. I took Kivi to campuses across India, represented it, talked about it and showed what it can do. Every session ends with the whole hall shouting "Hey Kivi".
I own heykivi.ai. I ship changes through my own pull requests: search landing pages, About, FAQ and the waitlist pages with a referral loop built in.
I own the campaigns, run Kivi's Google Search ads end to end, and set up the lifecycle emails that welcome users and bring them back.
I coordinate third-party vendors and got Kivi's videos made professionally. When the design team was busy, I designed the event merch myself.
I build my own growth tooling: a usage leaderboard and challenge, growth reports and the dashboards I run the funnel from.
information dated 11 Nov 2026
Spring and summer internships that ended in a return offer. Early, real exposure to how enterprise products get defined, built and shipped.
Shipped features on the Firewall Management Center used by enterprise security teams globally — zero-trust access workflows and an inline Policy Analyzer that catches conflicting rules before deployment.
Paid to hold a room's attention, live. Hooks, pacing, reading an audience in real time — with zero edits and no second takes.
~50K on Instagram over two years, then 5.4M+ impressions on X within weeks. The full loop solo — research, script, shoot, edit, post, iterate — plus brand deals and real-life communities built from scratch.
A travel-planning web app I designed and AI-built end to end with Lovable — my product instincts driving, AI doing the typing. Started as a "can I build this?" and ended as a "yes, and it works."
Short talking explainers and product demos that make AI news make sense — researched, scripted, shot and edited solo. The franchise behind 5.4M+ impressions.
Curated group outings — I design the trip, gather the strangers, and by sunset they're friends. Community building, but touch grass edition.
Give me a mic and a crowd and I'll give you back a crowd that stayed till the end. Ask me about the time the AV failed and I didn't.
seriously. don't.
I lead growth at Kivi right now. If you're building something and want someone who can understand the tech and make the internet care about it, say hi.
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